Fear of God
Fear of God is now the linchpin of streetwear culture, and Jerry Lorenzo has achieved the most sought after goal of every designer that enters the market: to influence the industry as a whole with a cohesive style and brand. With clients such as Kanye West and a commission to design Justin Bieber’s Purpose Tour merch, Lorenzo’s reach extends far past the average designer, creating a subculture and lifestyle associated with the brand.
Related: Undercover
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