Visual aesthetics is at the forefront of Cult Gaia's design manifesto. Founder Jasmin Larian believes that everything in the world is art, and it is through Cult Gaia which she zeroes in on heirloom pieces such as marbled bags built with an anatomical blading aesthetic, fanning out to form the silhouette. Their aim is to control timelessness and form it into something palpable and into something that will make onlookers turn their heads.